By Gina’s tools use infrared technology to steam the hair rather than applying direct heat. According to Gina herself, “this method will serve to retain all of the hair’s natural moisture. The extra hydration also contributes to creating styles that will last longer, as well as have an improved appearance. The hair will be softer, smoother, shinier and, most importantly, very healthy. With infrared technology, the hair is basically being conditioned as it’s styled.”

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