Included the infrared hairdryer for a story, “Editor Faves, Spring into Spring with Better Hair” The editor mentioned, “Tools of the Trade:  Protect that scalp from the drying winter air with NEW By Gina Excel Infared Blow Dryer: Engineered using exclusive infrared Smart technology. Introduces a new way to dry hair with steam heat coupled with Ionic technology. Excel Infrared Blow Dryer, efficiently dries each strand limiting heat exposure, produces negative ions to limit frizz and infuses each strand with moisture to recondition hair.”

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